Creative Technology
This collection gathers experiments in augmented and spatial form. Built through Adobe Aero, Spark AR (Meta Spark) and Cinema 4D.
Creative Technology
This collection gathers experiments in augmented and spatial form. Built through Adobe Aero, Spark AR (Meta Spark) and Cinema 4D.
Creative Technology
This collection gathers experiments in augmented and spatial form. Built through Adobe Aero, Spark AR (Meta Spark) and Cinema 4D.
Corrupted Bible
Algorithmic advertising meets sacred text
The work layered ads onto biblical passages through AR, generating contextual overlays that appeared as viewers scanned the text. This juxtaposition exposed the subtle influence of algorithmic mediation and suggested how context-based commercials can shift experience.
Corrupted Bible
Algorithmic advertising meets sacred text
The work layered ads onto biblical passages through AR, generating contextual overlays that appeared as viewers scanned the text. This juxtaposition exposed the subtle influence of algorithmic mediation and suggested how context-based commercials can shift experience.
Corrupted Bible
Algorithmic advertising meets sacred text
The work layered ads onto biblical passages through AR, generating contextual overlays that appeared as viewers scanned the text. This juxtaposition exposed the subtle influence of algorithmic mediation and suggested how context-based commercials can shift experience.

Year
2022
Team
Crystal Shin / Yoon Bee Baek
Recognition
International Design Award (IDA)
Year
2022
Team
Crystal Shin / Yoon Bee Baek
Recognition
International Design Award (IDA)
Year
2022
Team
Crystal Shin / Yoon Bee Baek
Recognition
International Design Award (IDA)


Hats
A playful AR glasses app that brings presence to digital social networks
As AR technology evolves, we began to wonder how the way we experience social networking might change. What if our thoughts could hover above our heads? From this question came the concept of Hats—an AR glasses app where users design quirky virtual headwear each day to signal their mood or identity, visible through smart glasses. Hats serves as a symbol that turns inner states into shareable forms, enabling a more presence-driven form of social networking.
Hats
A playful AR glasses app that brings presence to digital social networks
As AR technology evolves, we began to wonder how the way we experience social networking might change. What if our thoughts could hover above our heads? From this question came the concept of Hats—an AR glasses app where users design quirky virtual headwear each day to signal their mood or identity, visible through smart glasses. Hats serves as a symbol that turns inner states into shareable forms, enabling a more presence-driven form of social networking.
Hats
A playful AR glasses app that brings presence to digital social networks
As AR technology evolves, we began to wonder how the way we experience social networking might change. What if our thoughts could hover above our heads? From this question came the concept of Hats—an AR glasses app where users design quirky virtual headwear each day to signal their mood or identity, visible through smart glasses. Hats serves as a symbol that turns inner states into shareable forms, enabling a more presence-driven form of social networking.

Year
2022
Industry
Wearables / Experimental Media
Team
Yoon Bee Baek / Crystal Shin / Vidhi Patel
Year
2022
Industry
Wearables / Experimental Media
Team
Yoon Bee Baek / Crystal Shin / Vidhi Patel
Year
2022
Industry
Wearables / Experimental Media
Team
Yoon Bee Baek / Crystal Shin / Vidhi Patel



outcome
Making Biotechnology Approachable Through Design
Cellsense’s fundamental brand system, established at its formative stage, secured global presence for the B2B biotech startup and made its technology more approachable. The identity elevated visibility through publications such as Vogue Britain, i-D Italy, The Hindu, Voice of Fashion, and Grazia, as well as global platforms including the UN and Forbes.
Hope
Tapping away the weight of COVID to reveal hope
HOPE is an AR filter designed during the Covid-19 lockdown. Inspired by the myth of Pandora’s box, the experience invites users to tap away colorful floating orbs—revealing the word HOPE in the background. The piece was intended as a light but symbolic gesture, offering a sense of optimism in a time of uncertainty.
Hope
Tapping away the weight of COVID to reveal hope
HOPE is an AR filter designed during the Covid-19 lockdown. Inspired by the myth of Pandora’s box, the experience invites users to tap away colorful floating orbs—revealing the word HOPE in the background. The piece was intended as a light but symbolic gesture, offering a sense of optimism in a time of uncertainty.
Hope
Tapping away the weight of COVID to reveal hope
HOPE is an AR filter designed during the Covid-19 lockdown. Inspired by the myth of Pandora’s box, the experience invites users to tap away colorful floating orbs—revealing the word HOPE in the background. The piece was intended as a light but symbolic gesture, offering a sense of optimism in a time of uncertainty.
Year
2021
Team
Emily Barrington / Crystal Shin / Yoon Bee Baek
Year
2021
Team
Emily Barrington / Crystal Shin / Yoon Bee Baek
Year
2021
Team
Emily Barrington / Crystal Shin / Yoon Bee Baek